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How to Plan a Sustainable B2B Media Strategy in a Recession

How to Plan a Sustainable B2B Media Strategy in a Recession

Learn how combining brand building with sales activation in your media strategy can help your B2B brand get through these trying times.

6 Things to Do During a Recession | Phil Town


Is a recession coming? Signs indicate the answer could be “yes” and that it could happen any time now. Do you protect yourself and take advantage of the opportunities that a recession offers to smart investors who know how to spot them? Here’s what you should do. http://bit.ly/2Qz7qvH

Organize your priorities in 2020 and join monthly challenges with my 12 Month Financial Success Planner! Click the link above to download today.

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SHOULD YOU START A SUSTAINABLE FASHION BRAND DURING A RECESSION?


SHOULD YOU START A SUSTAINABLE FASHION BRAND DURING A RECESSION? // Should You Start a Sustainable Fashion Brand During a Recession? I’m not an economist and I’m obviously biased in how I would answer this. So, I’m crediting all of the info from this episode to the Business of Fashion and leaving my opinion out. In today’s episode, I’m walking you through some things to think about so you can decide for yourself.

RESOURCES MENTIONED IN THIS VIDEO:
Business of Fashion Article: https://www.businessoffashion.com/articles/sustainability/what-a-recession-could-mean-for-sustainable-fashion/
Free Workshop: https://factory45.co/sustainable-fashion-event
Ep 9 When to Invest in Your Fashion Business (And Where to Start for Free): https://open.spotify.com/episode/3tKnV9Xt9Q0TxI1py5PcZ2?si=e3646b9937c140d5
Book a call to learn more about launching your brand through Factory45: https://bit.ly/3dt3CGV

Say hi on Instagram: http://instagram.com/factory45co/

Craft Ventures: Preparing for a Recession in 2023


David Sacks, Jeff Fluhr and Brian Murray talk with Craft portfolio founders about what to expect in 2023 and how to navigate.

0:00 Intro and agenda
1:15 Recap of 2022
12:17 What SaaS companies should expect in 2023
15:49 Example: SaaS Startup with $10M ARR – things can change quickly
19:40 What Marketplace companies should expect in 2023
22:46 Example: Marketplace startup with $10M gross profit – aggressive assumptions are dangerous
26:33 Things under your control
35:30 Survival of the quickest
37:34 Headwinds will be intense – don’t waste fuel
39:29 Operating efficiency with Mike Robinson
41:14 Q &A

What You Need to Do to Prepare for the Upcoming Recession


A recession could be right around the corner, and the decision you make now could set you up to ride it out with money in the bank or be left penniless, wondering what just happened to your life savings. Check out today’s insane new video to make yourself recession-proof.

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